Created with agency partner, Barkley while working as a CD for Hint. Description from the Hint site:
The Missouri Lottery has raised over 4 billion dollars for education in the state of Missouri since 1994. But no one knew about this good deed. So we partnered with Barkley to create a campaign that would raise awareness about the wide-reaching and positive effects of lotto revenue.
The collaboration culminated in a heart-warming story that celebrates the lottery’s impact on the lives of children across the state. Combining live-action footage with digital effects, the story feels true to life yet has an other-worldly quality at the same time.