The wow is why Awe-Full exists, but it begins with stories. Consider all the movies, novels, TV shows, music, sports, video games, and social media feeds that we enjoy each day. All these things are based on storytelling. Story is an oddly powerful and uniquely human phenomena, and little else saturates our lives so intensely.
If you want to connect with people you better start with a story. Awe-Full is here to help identify and tell the good ones. Story is an addiction after all, and only the premium stuff will deliver the fix we desire. Strong design thinking and observation of the finest details has proven a solid combination for extracting that moment. That one thing in each story that makes it memorable. The one that makes you pass it on. The one that fills you with awe.